The End of Modelo’s UFC Partnership
It appears that the days of Modelo’s presence in the UFC have come to an end. When the UFC first partnered with Anheuser-Busch in 2008, it marked the end of the era of Mickey’s Malt Liquor.
The Rise of Modelo
Despite this, Modelo eventually took the place of the official beer of the UFC. Many believed that this union between a beer crafted for those with a fighting spirit would last forever. However, the biggest sponsorship deal in UFC history was what ultimately brought the Modelo era to a close.
Bud Light’s Return
The world’s largest MMA promotion announced that Bud Light is returning to the menu. This was done through their broadcast partner.
Conclusion
The UFC’s partnership with Modelo has come to an end, with Bud Light replacing it as the official beer of the UFC. This was done through the biggest sponsorship deal in UFC history.
